We were pretty sure Covid was going to cancel trick-or-treating. So if kids couldn't go door-to-door, Reese's would bring the door to them. But like, a cool robot door that sounds like Will Arnett.
The Halloween Door got shout outs in AdWeek,
Today,
Thrillist, and a bunch of others.
Personal favorite is Jimmy Fallon mentioned it in his Tonight Show monologue.