Passion is sexy? You bet. The most mundane things are fascinating, so long as someone cares. Accountancy, baseball cards, insulation, logistics, cutting hair, ball bearings, philately, anything, it doesn't matter. Once I see someone's eyes light up when I ask about the thing they're most passionate about, I'm hooked.

But not everyone gets to see those eyes light up in person. So I find ways to get that passion out into the world. TV, digital, standing on a rooftop with a bullhorn, as long as the audience gets that same feeling inside of them that I get.

ResuME? Nah, ResuYOU, pal.

Personal branding done in collaboration with the wonderful Lucy Gray Lansing.